Privacy Policy
Your privacy is important to us. Altura Travel Co. and all its associated segments, divisions, and affiliates (collectively “Altura Travel Co.,” “we,” or “our”) are committed to conducting business in compliance with applicable data protection laws and regulations in all jurisdictions where we operate. We are dedicated to protecting your personal information and upholding your right to privacy. If you have any questions or concerns about this policy or our data practices, please contact us at: office@alturatravel.co.
We aim to explain in clear terms what information we collect, how we store, use, and safeguard it, and what rights you have in relation to your personal data. We encourage you to read this policy carefully.
Generally, the Altura Travel Co. entity that operates the website you are visiting, or the entity with which you engage offline, is the data controller responsible for your personal data. Certain centralized data processing activities may also be managed directly by Altura Travel Co.
Our website(s) may contain links to external sites or apps (e.g., YouTube) operated by other organizations. This privacy policy does not apply to those platforms. Please review their respective privacy statements to understand how your data may be handled.
We comply with the EU General Data Protection Regulation No. 2016/679 (“GDPR”).
What Information Do We Collect?
In short: We collect personal information you provide directly to us, such as your name, contact details, and payment information.
Depending on how you interact with Altura Travel Co., we may collect:
Full name, address, email address, phone number, and similar contact details
Demographics such as age, gender, country of residence, income, language preference
Location data, including that derived from IP addresses
Travel preferences, service interests, and destination preferences
Device and usage data, including interactions with our website(s)
Information submitted via messages, contact forms, or service requests
We do not knowingly collect personal data from anyone under the age of 16.
How Do We Collect Your Information?
In short: Some data is collected automatically when you visit our site; other data is provided directly or sourced from trusted third parties.
Directly from you: When you contact us, request travel services, engage on social media, or submit testimonials or inquiries
From third parties: Including social media platforms, public databases, and marketing partners that provide relevant information like profile data or interest-based marketing leads
How Do We Process Your Information?
In short: We process your data for business operations, contract fulfillment, legal compliance, or with your consent.
Purposes include:
Providing personalized travel services and support
Managing customer relationships and inquiries
Enhancing our offerings and business operations
Detecting fraud or security threats
Fulfilling legal and contractual obligations
Legal bases for processing include:
Consent (which may be withdrawn at any time)
Contractual necessity
Legal obligation
Vital interests
Legitimate interests, provided they do not override your rights
If you have questions about these legal bases, contact us at: office@alturatravel.co.
Marketing and Advertising
You may receive marketing communications from us or authorized third parties if you’ve opted in. All emails will provide an unsubscribe option.
You may opt out of direct marketing at any time by emailing office@alturatravel.co.
We may share limited personal data with advertising partners to serve targeted ads. These partners may use cookies to track ad effectiveness.
Currently, we do not respond to Do-Not-Track (DNT) signals, as a consistent standard is not yet established.
How We Store, Process, Transfer, and Protect Your Data
In short: Your data may be stored and processed internationally and is protected by technical and organizational safeguards.
Data may be stored in servers, booking platforms, CRM systems, and secure databases. Due to the global nature of our services, information may be transferred outside your country, including outside the EEA.
We share personal data only when necessary and ensure that all employees and third-party partners follow strict confidentiality and data protection protocols.
Your Privacy Rights
Depending on your location, you may have the right to:
Access, correct, or delete your personal data
Restrict or object to processing
Withdraw consent
Transfer your data to another provider
File a complaint with your local data authority
To exercise these rights, contact us at: office@alturatravel.co
Notice to California Residents
If you reside in California, you may request a summary of the personal data we collected in the preceding year under California Civil Code Section 1798.83. Please email your request to: office@alturatravel.co
Data Retention
We retain personal data only as long as necessary for business, legal, or regulatory purposes. Data may be stored in anonymized or aggregated formats for longer periods.
Updates to This Policy
Altura Travel Co. may update this policy periodically. The latest version will include an updated “Revised” date. For material changes, we may notify you directly or post a prominent notice.
How to Contact Us
If you have questions, concerns, or wish to exercise your privacy rights, please contact:
Altura Travel Co.
Email: office@alturatravel.co